Pili entrepreneur launches PILIpinas
NAGA CITY — J. Emmanuel Pastries, the leading food processor and exporter of pili nut delicacies based in this city and Canaman, Camarines Sur will be formally launching on September 12, 2013, PILIpinas — a tree-planting, cultivation, and propagation of pili throughout the Bicol Region.
Ma. Lydia Perez-Lomibao, proprietor of J. Emmanuel said the PILIpinas will spearhead the establishment of pili nut plantations in the Bicol Region starting in Camarines Sur through partnerships with landowners, farmers, tenants, local government units, government and non- government agencies, private corporations, and religious-socio-civic organizations.
Prior to the formal launch, a ceremonial pili tree planting will be held at the Rosa B. Perez Agri Farm in Barangay Pacol, this city, which shall serve as PILIpinas Plantation One. This activity will be attended by important guests from concerned government agencies, such as DTI, DA, DOST, and LGUs, local entrepreneurs, and stakeholders from the pili nut food processing industry.
Pili nut, Bicol’s flagship indigenous commodity, has sustained an industry with established niches in both domestic and foreign markets, especially in recent years when Philippine tourism has been registering an impressive growth.
With the PILIpinas project, Mrs. Lomibao sees steady supply and stable price of the commodity for optimum utilization and productivity.
She added that continuous planting and propagation of the pili nut will significantly contribute to the re-greening of the countryside and the socio-economic upliftment of Bicolanos in particular and the Filipinos in general.
Under a contract agreement, J. Emmanuel will provide pili seedlings to be planted and raised on idle land in order for its owner to become future suppliers of pili nuts to J. Emmanuel.
The Pili seedlings and seedlings of other plants to be inter-cropped shall be planted or caused to be planted on the participating owner of private land at the expense of J. Emmanuel where all the expenses incurred by the latter in planting the seedlings will be deducted in staggered manner from the payment of the supply delivered and sold by the private land owner.
Lomibao said that so far they are eyeing 1,200 hectares of land for pili plantation throughout Bicol that belong to friends, business partners, and pili suppliers who are enthusiastic about the idea. Aside from pili seedlings, J. Emmanuel will also provide technical support, fertilizers (if needed, and preferably organic), and other seedling plants to intercrop with the pili trees being planted.
The PILIpinas project is expected to provide greater job opportunities in the rural areas by actively advocating for the establishment of more pili nut nurseries, farms, orchards, and commercial plantations, consequently increasing the pili nut supply base, enhancing the value chain and maximizing business opportunities.
It will also encourage the full utilization of pili nut and the pili tree’s market potentials for the pili industry stakeholders’ benefit and the economic development of the Bicol Region through the scientific and dedicated cultivation of the tree.
Lomibao said pili tree planters and farmers involved in the PILIpinas Movement are assured of wholesale purchase of their harvest by J. Emmanuel Pastries at fair market price.